Marcus Lee

Marcus leads Business Development for the HVS Asset Management & Advisory division across the United States. Based in Los Angeles, he provides clients with a full array of third-party asset management services, hotel performance analyses, and brand and operator search and selection solutions. He is also the Asset Manager for two full-service hotels, which has included oversight of a completed $12-million, brand-mandated property improvement plan.

Marcus offers owners and developers effective solutions for complex ownership-related issues. Clients especially appreciate his collaborative operating style and his strong mix of development expertise and hands-on operational knowledge. His international experience, understanding of proposed development projects, and knowledge of the nuances of hotel development and trends, honed during his time on the Rosewood Hotel Group development team, bring exceptional expertise to any client project.

In addition to his asset management expertise, Marcus has conducted feasibility and market studies, development consulting, brand and operator search and selection, and valuations, with an aggregate value of over $10 billion. His experience spans the United States, Caribbean, and Latin America, ranging from limited-service hotels to ultra-luxury resort-residential assets.

Marcus’s proposed hotel consulting experience has included the following notable projects:

Proposed Thompson and tommie Hotels (Hollywood, California) Proposed Full-Service Luxury Hotel Downtown Los Angeles (Los Angeles, California) Proposed Andaz Hotel (Palm Springs, California) Proposed Autograph Collection by Marriott (Dallas, Texas) Proposed Full-Service Hotel & Residences (San Diego, California) Proposed Three-Hotel Development Portfolio (Sonoma and Healdsburg, California) Proposed Cesars Republic (Scottsdale, Arizona) Proposed Luxury Resort & Residences (Santa Teresa, Costa Rica) Proposed Integrated Resort and Residences (San Juan, Puerto Rico) Proposed Luxury Resort & Residences (Playa Venao, Panama) Drawing on this background in brand development, Marcus also advises clients on brand and operator searches for both ground-up construction projects and conversion opportunities throughout the United States and across various hotel types. Marcus’s vision to match brands and operators with unique development projects allows him to deliver strong financial results for the clients he serves. Notably, Marcus has advised on the following brand and/or operator search projects: Proposed Hotel and Residences (Lake Tahoe, California)

Proposed Luxury Hotel (Miami, Florida)

Full-Service Hotel Brand Conversion (Oklahoma City, Oklahoma)

Proposed Full-Service Luxury Hotel and Residences (Phoenix Valley, Arizona) Proposed Resort (San Luis Obispo, California) Proposed Luxury Lifestyle Resort (Sonoma County, California) A team player, Marcus has exceptionally strong relationships within HVS, as well as externally across the hospitality industry. Clients benefit not only from his hospitality expertise, but also from his willingness to seek support from other HVS experts throughout the United States to develop the best possible client solutions.

Marcus earned a BA in International Relations and History from Boston University and an MS in Tourism and Hospitality Administration from The George Washington University. He is a state-certified general appraiser.